I’ve been writing about how to turn your website into an Online Sales Team (OST); perhaps, you’ve made the decision to upgrade your website to one that operates as an Online Sales Team (OST). What do you do now? How do you start?
If you read the last article, “Setting up Your Website to be your 24-hour Sales Team | Part 5” I wrote “The first task is to create awareness of your new website or your newly revised website before you actually launch it.” That is what we are about to do!
Join us as Charles and I go through the re-design of our own websites to make the transition from our current online brochure websites to OST websites. If you decide to take this step; we will be doing it right along with you.
Step 1
We purchased 2 inexpensive URLs to build our new sites (you will most likely just need one). These can be purchased at Go Daddy or another domain provider. Charles copied our current websites’ content over to the new domains where we will start making the transformations on our websites from an online brochure type website to our OST website. We don’t want to lose our current content, we just want to make it more useful to our visitors.
We also created www.mondaymorningmarketing.info. This is where we do our marketing and journaling of the transformation process. You can sign up and watch each step as we go through the conversion process. Each Monday you’ll receive an update and a link to the “sandbox” websites where we are making the changes.
We believe this transformation process can be of great benefit to small business owners, reducing the time they spend marketing and harnessing the power of technology to generate more revenue.
Next week’s topic: Knowing your Target Market by Building Buyer Personas